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Comparing 4 cities

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Metric

Nottingham

Student capital. Commuter-belt upside.

Liverpool

The UK's highest-yielding major city.

London

Global capital. Global demand. Long-term capital.

Newcastle

The North East's capital, re-emerging.

Gross yield range6–9%6.5–9%3.5–5.5%6.5–9%
Entry price£125,000–£250,000£115,000–£245,000£320,000–£1,250,000£110,000–£225,000
Population forecast345,000 by 2030510,000 by 20309.6m by 2030310,000 by 2030
Price growth forecast+17.2% (2024-29)+21.1% (2024-29)+13.9% (2024-29)+16.8% (2024-29)
Rental growth forecast+16.4% (2024-28)+19.3% (2024-28)+15.1% (2024-28)+17.9% (2024-28)
New homes pipeline3,800 new homes (5-yr)7,200 new homes (5-yr)37,000 pa (vs 340k need)4,500 new homes (5-yr)
Universities2 universities3 universities40+ universities2 universities
Student population65,000 students70,000 students420,000+ students50,000 students
City-centre businesses
Median age31 years (second-youngest LA in UK)31.4 years35 years (lowest in England); inner-east boroughs 30–3234 years (lowest in North East)
Private renters~30% citywide PRS; NG1 materially higher38% renting privately30% London-wide; 40%+ in Tower Hamlets, Hackney, Newham23% private rented / rent-free citywide
Graduate retentionUniversity of Nottingham #1 UK for graduate employment (HESA 2024)52% graduate retention77% (highest in UK, Centre for Cities)40% Northumbria graduates; 26% Newcastle Uni
Household income£40,400 avg salary citywide£34,800 city-centre£79,555 GDHI per head Westminster + City (ONS 2023)£43,200 avg salary citywide
Target tenantStudents and recent graduates from University of Nottingham and Nottingham Trent (~70k combined), plus young professionals at Boots, Experian, Capital One and Games Workshop renting in Lace Market, Island Quarter and Waterside.Young professionals, graduates and healthcare workers, strong student-to-professional pipeline from 3 universitiesCity and Canary Wharf finance and tech professionals, global graduates on 3–5 year stints, international students. East End regeneration zones pick up priced-out millennials and key workers.Young professionals and postgraduates working across NHS, public sector, tech and professional services at Quayside and Pilgrim Street, plus international students at Newcastle and Northumbria universities driving premium city-centre apartment demand.
Top regen projectBroad Marsh · £2bn programmeLiverpool Waters · £5.5bnOld Kent Road Opportunity Area · £10bn+Forth Yards / Quayside West · £330m initial tender (£121.8m gov funding)
Regen pipeline4 major schemes4 major schemes4 major schemes4 major schemes
Key neighbourhoodsLace Market · The Park · Lenton & Dunkirk · Island QuarterBaltic Triangle (L1) · Ropewalks · Liverpool Waters · Knowledge QuarterCanary Wharf & Docklands · Stratford & Olympic Park · Elephant & Castle · Woolwich & Abbey WoodQuayside · Ouseburn Valley · Heaton & Jesmond · Pilgrim Street
Transport highlightNottingham Station, 1h 40m to LondonLiverpool Lime Street: 2h 10m to London Euston6 international airportsNewcastle Central, 2h 47m to London
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