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Comparing 4 cities

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4 of 4 selected

Metric

Sheffield

Undervalued, under-supplied, outperforming.

Liverpool

The UK's highest-yielding major city.

London

Global capital. Global demand. Long-term capital.

Nottingham

Student capital. Commuter-belt upside.

Gross yield range6.5–8.5%6.5–9%3.5–5.5%6–9%
Entry price£135,000–£260,000£115,000–£245,000£320,000–£1,250,000£125,000–£250,000
Population forecast600,000 by 2030510,000 by 20309.6m by 2030345,000 by 2030
Price growth forecast+18.6% (2024-29)+21.1% (2024-29)+13.9% (2024-29)+17.2% (2024-29)
Rental growth forecast+17.2% (2024-28)+19.3% (2024-28)+15.1% (2024-28)+16.4% (2024-28)
New homes pipeline5,500 new homes (5-yr)7,200 new homes (5-yr)37,000 pa (vs 340k need)3,800 new homes (5-yr)
Universities2 universities3 universities40+ universities2 universities
Student population60,000 students70,000 students420,000+ students65,000 students
City-centre businesses
Median age40 years S1 (younger than city avg 40.9)31.4 years35 years (lowest in England); inner-east boroughs 30–3231 years (second-youngest LA in UK)
Private renters18.9% private rented S138% renting privately30% London-wide; 40%+ in Tower Hamlets, Hackney, Newham~30% citywide PRS; NG1 materially higher
Graduate retention42%52% graduate retention77% (highest in UK, Centre for Cities)University of Nottingham #1 UK for graduate employment (HESA 2024)
Household income£28,276 avg salary S1£34,800 city-centre£79,555 GDHI per head Westminster + City (ONS 2023)£40,400 avg salary citywide
Target tenant67,000 students across University of Sheffield and Sheffield Hallam, plus young professionals in advanced manufacturing, digital and healthcare renting in Kelham Island, Heart of the City and Devonshire Quarter.Young professionals, graduates and healthcare workers, strong student-to-professional pipeline from 3 universitiesCity and Canary Wharf finance and tech professionals, global graduates on 3–5 year stints, international students. East End regeneration zones pick up priced-out millennials and key workers.Students and recent graduates from University of Nottingham and Nottingham Trent (~70k combined), plus young professionals at Boots, Experian, Capital One and Games Workshop renting in Lace Market, Island Quarter and Waterside.
Top regen projectHeart of the City II · £470mLiverpool Waters · £5.5bnOld Kent Road Opportunity Area · £10bn+Broad Marsh · £2bn programme
Regen pipeline4 major schemes4 major schemes4 major schemes4 major schemes
Key neighbourhoodsKelham Island · Devonshire Quarter · Ecclesall Road (S11) · AttercliffeBaltic Triangle (L1) · Ropewalks · Liverpool Waters · Knowledge QuarterCanary Wharf & Docklands · Stratford & Olympic Park · Elephant & Castle · Woolwich & Abbey WoodLace Market · The Park · Lenton & Dunkirk · Island Quarter
Transport highlightSheffield Station, 2h 06m to LondonLiverpool Lime Street: 2h 10m to London Euston6 international airportsNottingham Station, 1h 40m to London
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